Pearl Research publishes studies covering topics of interest in the technology, Internet and digital media markets. To inquire about our customized research and consulting services or to receive complimentary excerpts of our reports, please contact us.

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China Research: Comprehensive Coverage of Technology, Digital Media and Consumers

Pearl Research's numerous China studies include:

+ Online Advertising
+ Games Market in China (online, console, packaged PC)
+ Web 2.0 (blogging, social networking, video sharing, digital music)
+ Google and Baidu analysis including consumer feedback
+ Games Development and Outsourcing
+ Chinese consumers: online surveys and focus groups
+ Trendspotting for Chinese youth and young adults
+ Individual Games analysis (Sohu's TLBB, EA's FIFA Online, Giant's Zhengtu, among others)
+ Best Buy in China
+ Other reports, click below to view a full list

>> CLICK HERE TO SEE A FULL VIEW OF OUR CHINA REPORTS>>

The Online Games Market in Vietnam


This Pearl Research report provides an analysis of the online games market in Vietnam and includes:

- Executive summary
- Key metrics such as the size of the online games market, number and growth in Internet users, broadband penetration and PC penetration
- Inhibitors and drivers to market growth
- Discussion of Internet cafes and their role in the online games market
- Examination of MMOGs currently in the market
- Profiles of key players
- Comparison of China and Vietnam’s online games market
- Conclusions

For more info about this research document including access to the Table of Contents, please click here or email research (at) pearlresearch.com

Official Casual Games Report

Pearl Research is pleased to have contributed to the trade organization Casual Game Association’s “Casual Games Report”. The report is becoming the industry standard for casual games information.

This exclusive 60-page report covers worldwide market sizing, business models, industry dynamics and top products and companies. To purchase this report, please visit this link: www.regonline.com/CGAPearlResearchReport

Please contact us at research@pearlresearch.com or at 415-738-7660 for questions.

New! The Phoenix Generation: Capitalizing on China's Youth Market

"The Phoenix Generation” is a comprehensive and insightful lifestyle study on Chinese youths ages 16 to 30. The study identifies emerging trends, attitudinal shifts and what’s hot in games, Internet, entertainment, technology, fashion, and consumer products. Most importantly, the study provides actionable insights for companies to effectively target this segment.

Pearl Research based the Phoenix Generation study on in-depth one-on-one interviews across both first- and second-tier cities in China and online survey respondents. Through both quantitative and qualitative data including trend analysis, in-depth youth profiles, and spending diaries, readers can gain insight into contemporary Chinese youth.

The ongoing Phoenix Generation studies helps companies understand this important demographic and what drives their lifestyle choices and spending habits.

Please contact us at research@pearlresearch.com or at 415-738-7660 for questions, or to purchase this study. Purchase of the study also includes access to selected raw interview notes.

>>To read the press release, visit: http://www.pearlresearch.com/products/CYP07.html

>> 2008 update - Download the Table of Contents

>> Download the Table of Contents Phoenix I

Online Games Market in Asia: Top Publishers

This study analyzes 17 top online game publishers in Asia. Pearl Research’s “Online Game Publishers in Asia” study contains profiles of key market players including market share, financial data, key metrics, product analysis; and strategic outlook.

Companies covered in the report include CJ Internet, NCsoft, Neowiz, Netease, NHN, Perfect World, Shanda, Soft-World, Tencent and The9. Pearl Research has also compiled an exclusive Relationship Matrix tracking licensing deals, investment, and mergers and acquisitions across the region.

Please contact us at research@pearlresearch.com or at 415-738-7660 for questions or to purchase this study.

>> http://www.pearlresearch.com/files/Pearl_OnlineAsia_TOC_0907.pdf

Virtual Worlds mini-PDF: Available H1 2008

This study analyzes the emergence of virtual worlds from Second Life, Gaia Online and Neopets, among others from a consumer point of view. This study will examine the reasons users engage in virtual worlds and the best way to reach these consumers. This study will be based on consumer interviews.

Please contact us at research@pearlresearch.com or at 415-738-7660 for questions or to purchase this study.

Leading Publishers Worldwide

These 20-page studies analyze the top publicly-traded game publishers worldwide including Activision, Electronic Arts, THQ, Take-Two and Midway.

Please contact us at research@pearlresearch.com or at 415-738-7660 for questions or to purchase this study.

The Online Games Market in India


This Pearl Research report provides an analysis of the online games market in India and includes:

- Executive summary
- Analysis of the Indian middle class
- Key metrics such as the size of the online games market in India, number and growth in Internet users, broadband penetration and PC penetration
- Inhibitors and drivers to market growth
- Discussion of Internet cafes and their role in the online games market
- Examination of MMOGs currently in the market
- Interest of Korean game publishers' in India
- Profiles of key players
- Comparison of China and India’s online games market
- Conclusions

For more info about this research document including access to the Table of Contents, please click here

Please contact us at research@pearlresearch.com or at 415-738-7660 for an excerpt.

Japanese language version available from Enterbrain/Famitsu:
http://www.eb-store.com/NASApp/mall/front/HTML/indo/index.htm#

The Games Market in South Korea
With a games market valued at more than $1 billion, South Korea is one of top ten worldwide games markets but information on this intriguing games market is often unreliable, exaggerated and not supported by fact-based analysis. This report will separate the realities and myths about the South Korean games market, identify any opportunities for international companies and examine lessons learned from the world’s most dynamic game market.

This comprehensive study covers the PC, online and console market in South Korea and contains an executive summary, market forecasts up to 2010, deep marketplace analysis, company profiles and strategic recommendations.

>> Download table of contents

Please contact us at research@pearlresearch.com or at 415-738-7660 for an excerpt.

The Online Games Market in Taiwan
This report covers the online games market in Taiwan. It includes key metrics such as market sizing, PC hardware penetration, emergence of the free-to-play model, software value and gamer demographics and segmentation. Also included are retail and distribution overviews, profiles of key publishers and game operators, conclusions and strategic recommendations.

>> Download table of contents and product brief as a PDF file

Please contact us at research@pearlresearch.com or at 415-738-7660 for an excerpt or to purchase this study.