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Pearl Research
publishes studies covering topics of interest in the technology, Internet
and digital media markets. To inquire about our customized
research and consulting services or to receive complimentary excerpts
of our reports, please contact us.
Download
info about our subscription service
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China Research: Comprehensive Coverage of Technology,
Digital Media and Consumers
Pearl
Research's numerous China studies include:
+ Online
Advertising
+ Games Market in China (online, console, packaged PC)
>> Click
here for more info and to download the Table of Contents
+ Web 2.0 (blogging, social networking, video sharing, digital music)
+ Google and Baidu analysis including consumer feedback
+ Games Development and Outsourcing
+ Chinese consumers: online surveys and focus groups
+ Trendspotting for Chinese youth and young adults
+ Individual Games analysis (Sohu's TLBB, EA's FIFA Online, Giant's Zhengtu,
among others)
+ Best Buy in China
+ Other reports, click below to view a full list
>> CLICK
HERE TO SEE A FULL VIEW OF OUR CHINA REPORTS>>
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Online
and Video Games in Asia Series 2010:
+
The Online Games Market in China
+
The Online Games Market in Vietnam
+
The Online Games Market in India
+
The Online Games Market in Taiwan
+
The Games Market in South Korea
+
Online Games Market in Asia: Top Publishers
+
Video Game Markets in Select Countries
These
studies contains
-
Executive summary
- Key metrics such as the size of the online games market, number and
growth in Internet users, broadband penetration and PC penetration
- Inhibitors and drivers to market growth
- Discussion of Internet cafes and their role in the online games market
- Examination of MMOGs and casual currently in the market
- Profiles of key players
-Role of social media
-Consumer purchasing patterns
- Financial data, key metrics, product analysis
- Strategic Conclusions
Companies
covered in the report include CJ Internet, NCsoft, Neowiz, Netease,
NHN, Perfect World, Shanda, Soft-World, Tencent and The9. Pearl Research
has also compiled an exclusive Relationship Matrix tracking licensing
deals, investment, and mergers and acquisitions across the region. Please
contact us at research@pearlresearch.com or at 415-738-7660 for
questions, to receive an excerpt of any of these studies, or to
purchase.
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Official Casual Games Report
Pearl Research is pleased to have contributed to the trade organization
Casual Game Association’s “Casual Games Report”. The
report is becoming the industry standard for casual games information.
This exclusive 60-page report covers worldwide market sizing, business
models, industry dynamics and top products and companies. To purchase
this report, please visit this link: www.regonline.com/CGAPearlResearchReport
Please
contact us at research@pearlresearch.com or at 415-738-7660 for questions. |
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Leading Publishers Worldwide
These 20-page
studies analyze the top publicly-traded game publishers worldwide including
Activision, Electronic Arts, THQ, Take-Two and Midway.
Please
contact us at research@pearlresearch.com or at 415-738-7660 for questions
or to purchase this study.
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The
Phoenix Generation: Capitalizing on China's Young Consumers 2010
"The
Phoenix Generation” is a comprehensive and insightful lifestyle study
on Chinese youths ages 16 to 30. The study identifies emerging trends,
attitudinal shifts and what’s hot in games, Internet, entertainment,
technology, fashion, and consumer products. Most importantly, the
study provides actionable insights for companies to effectively target
this segment.
Pearl
Research based the Phoenix Generation study on in-depth one-on-one
interviews across both first- and second-tier cities in China and
online survey respondents. Through both quantitative and qualitative
data including trend analysis, in-depth youth profiles, and spending
diaries, readers can gain insight into contemporary Chinese youth.
The ongoing
Phoenix Generation studies helps companies understand this important
demographic and what drives their lifestyle choices and spending
habits.
CONTACT
US TO RECEIVE A NEW SAMPLE OF THE Phoenix Generation report. Our
latest update includes analysis of online games tournaments, casual
games, online games trends, virtual currency regulations and interviews.
Please contact us at research@pearlresearch.com or at 415-738-7660
for questions, or to purchase this study. To read the original press
release, visit: http://www.pearlresearch.com/products/CYP07.html
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