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Pearl Research Newsletter
 

In This Issue - April 2011 Pearl Research Newsletter

+ Highlights from Pearl Research's "Online Games in China" study
+ LOGIN Conference in Bellevue, Washington, May 2011

     
 

Games Market Up 25%, new Pearl Research study released

Pearl Research forecasts the online games market in China will exceed $8 billion in 2014. In 2010, the online games market grew 25% to reach $5 billion, based on findings in our new study.

Feel free to contact us for an excerpt. The study examines trends such as Chinese game operators expanding internationally, the growth of social networking and the influence of Sina's Weibo, a Twitter-like microblogging service. We've also included an analysis of Renren, one of the most popular social networking sites in China with more than 110 million members and a popular destination for web games. The company is planning an IPO this year on the NYSE.

To download table of contents:

http://www.pearlresearch.com/files/OnlineGames_2011_China_PearlResearch_toc.pdf

- Game operators in China experienced strong revenue growth in 2010. Top game operators, in descending order, are Tencent with $1.4 billion in revenue in 2010, Netease (NASDAQ: NTES) with $749 million in revenue, Shanda Games (NASDAQ:GAME) with $680 million, Perfect World (NASDAQ: PWRD) with $374 million and Changyou (NASDAQ: CYOU) with $327 million in revenues.

- In 2010, MMORPG game operator Shenzhen ZQ Game completed an initial public offering (IPO) on the Shenzhen Stock Exchange, becoming the first China-based online game company listed domestically in China. The company was established in 2003 and has 700 employees.

- One of the most talked-about trends is the emergence of Sina’s Weibo microblogging platform, which is similar to Twitter, in that it allows online and text posts of 140 Chinese characters. Weibo’s registered users grew more than 25 times in 2010 and surpassed 100 million in February 2011. The company has said it plans to expand including launching a gaming platform

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In addition, Pearl Research expects to see much more mergers and acquisitions activities in 2011, as Chinese game operators, flush with cash, seek to expand overseas and strengthen their development capabilities.

Some press coverage of the study from TechCrunch and Venturebeat, respectively:

i) http://techcrunch.com/2011/04/12/chinas-online-game-market-surges-set-to-top-8-billion-by-2014/
ii) http://venturebeat.com/2011/04/12/chinas-online-game-market-to-grow-to-8b-by-2014/

Contact us at research@pearlresearch.com or call 415-738-7660 to view excerpts from the report, for more information or to purchase.

 

   

 

 


 




Online Surveys and Data Analysis


With a highly skilled staff, including PHd statisticians, Pearl Research offers online survey and data analysis services at cost-effective rates.

Please contact us for more information. We conduct both business-to-business and business-to-consumer surveys.

 

 

 



 

LOGIN Conference registration opens, Bellevue, Washington, May 2011

Pearl Research is pleased to partner with the LOGIN conference in Bellevue, Washington.

Full information about the passes and what each offers: http://www.2011.loginconference.com/register.php

Held from May 16 to May 18, the LOGIN Conference is an annual game industry event created for the leading voices and minds from all corners of the online game industry around the world. The online game industry is evolving to include massively multiplayer games, virtual worlds, and social games across consoles, PCs, browsers, and mobile platforms, and LOGIN reflects these industry-wide changes for the benefit of all attendees. The conference is designed to encourage networking and create unique business and educational opportunities for all attendees. The 2011 LOGIN Conference will feature a networking expo area, conference party, welcome reception, speed networking breakfasts, and keynote lunches.

 

Pearl Research Exclusive Studies

Please contact us for an excerpt of these reports.

i. Online Game Operators and Publishers Across Asia (China, Korea, India and Vietnam) + Internet Cafes

These comprehensive studies examines the emerging games market in China, Vietnam, Korea and India along with Internet cafes in these regions.

Pearl Research's "Online Game Publishers in Asia" study contains profiles of 25 key market players including market share, financial data, key metrics, product analysis; and strategic outlook. The study contains more than 160 pages. Companies covered in the report include Changyou, CJ Internet, Giant Interactive, NCsoft, Neowiz, Netease, Nineyou, NHN, Perfect World, Shanda, Soft-World, Tencent and VNG and much more. Pearl Research also tracks licensing deals, investment, and mergers and acquisitions across the region.

The reports include an executive summary, key metrics, forecasts, deep marketplace analysis, profiles and conclusions.


Screenshot of India study


Contact us at research (at) pearlresearch.com or call 415-738-7660 for an excerpt.

ii. Phoenix Generation - Technology Adoption, Trends and and Surveys

Pearl Research's "Phoenix Generation" study tracks the latest trends among Chinese youth. These primary research studies are based on interviews and surveys with Chinese consumers in first- and second-tier cities across the country.

iii. How the World's Biggest Social Networking Sites Monetizes

This study analyzes the monetization of social networking sites such as Qzone (with 200+ million members), Kaixin, and Renren, along with exclusive consumer survey results for Facebook and Myspace conducted by Pearl Research. The study also provides key insights based on the growth of these sites. Please contact us to view a complimentary excerpt.

 

   
         

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