Pearl Research, a business intelligence
and consulting firm, specializes in the digital media, interactive
entertainment and Internet sector.
Based in the Silicon Valley, Pearl
Research provides our clients access to a vast knowledge base of
market research information. The company publishes in-depth market
research reports in addition to providing customized research and
consulting services. The company also provides a subscription
service for its reports and services.
Speakers Bureau: To book Pearl Research
for a speaking engagement, please contact us at 415-738-7660.
Pearl Research in the News
Pearl Research’s work has appeared in news outlets such as The
Economist, BusinessWeek, Wired, BBC News, The Financial Times,
MSNBC, Techcrunch, Smartmoney, CNET, Casual Connect, and
Pearl Research’s analysis is generated
through in country visits, in-depth interviews with industry
executives, extensive online and offline data collection, and a
vast knowledge base and cultural understanding of the digital
In-country visits: Pearl Research conducts
research in each of the countries we cover, interviewing key
stakeholders in addition to visiting locales such as retail
outlets, Internet cafes and software pirate markets to get a pulse
on the market. Pearl Research also works with local researchers
when necessary to complement our research efforts.
Stakeholder interviews: Pearl Research interviews
key industry executives to gather different perspectives on market
trends, market sizes and future strategic developments.
Stakeholder interviews are valuable sources of information to
generate market size and projections in countries without any
official or reliable sell-through services. Pearl Research
conducts several interviews in order to garner the most diverse
viewpoints, reduce biases and to cross check information. Some of
the stakeholders interviewed included leading publishers,
developers, distributors, retailers and government agencies.
Extensive data collection: To supplement primary
data gathering, Pearl Research gathers information from various
secondary sources including company annual reports, financial
filings, governmental agencies, specialist trade press, trade
organizations, white papers, online databases and other relevant
Robust forecasting model: Pearl Research’s
proprietary forecasting model takes into account critical market
factors such as sales trends, pricing forecasts, macro-economic
factors and relies on our extensive database of historical data.
Our objective is to formulate robust and accurate forecasts,
grounded in reality that companies can rely on for strategic